Brands That Feel Like Home: But Are They Really?

Brands That Feel Like Home: But Are…

The Illusion of Indian Heritage:  At times, the name or the ethos of a brand resonates so deeply with Indian…

Brands With International Flair: Truly Indian at Heart

Brands With International Flair: Truly Indian at…

Mystique of the Global, Heart of the DesiIt’s quite common to come across brands that, by their name, exude an…

Your Brand, Your Power: Understanding Trademark Rights in India

Your Brand, Your Power: Understanding Trademark Rights…

Overview: The ABCs of Owning a Trademark Owning a trademark is like having a VIP pass in the business world.…

Decoding Slogans & Phrases: Can They Be Trademarks in India?

Decoding Slogans & Phrases: Can They Be…

A Mark Beyond Logos: The Journey of Slogans and Phrases We often come across catchy slogans and memorable phrases that…

The Power of Color Trademark: How to Own a Shade in India’s Business World

The Power of Color Trademark: How to…

Overview: The Rainbow of Business IdentityEver noticed how you can recognize some brands just by their colors? That’s the power…

Essential Principles for Comparing Trademarks: A Comprehensive Guide to Avoiding Confusion in Trademark Law

Essential Principles for Comparing Trademarks: A Comprehensive…

The principles of comparison between two Trademarks which have evolved over time can be summarized as follows: Firstly, one must…

UNDERSTANDING TRADEMARK CLASSIFICATION IN INDIA

UNDERSTANDING TRADEMARK CLASSIFICATION IN INDIA

Overview of Trademark Classes in India In India, the Trade Marks Act, 1999, classifies trademark registration into 45 classes. These…

Trademark Assignment in India: Understanding Consideration and Valuation in the Absence of Specific Provisions under Trademark Act, 1999

Trademark Assignment in India: Understanding Consideration and…

When it comes to trademark assignments, there are no specific provisions in the Trade Marks Act, 1999 that dictate the…

Special Considerations for Registering Foreign Words as Trademarks

Special Considerations for Registering Foreign Words as…

Trademark registration is an essential aspect of protecting intellectual property rights. When a business or an individual wishes to register…

House Mark vs. Product Mark: Understanding the Key Concepts in Branding

House Mark vs. Product Mark: Understanding the…

In the world of branding, there are two essential concepts that are worth understanding – house mark and product mark.…